{"product_id":"kobo-yellow-out-shampoo-320ml","title":"KOBO Yellow Out Shampoo 320ml","description":"\u003ch2\u003e\u003cstrong\u003eKOBO Yellow Out Pure Violet Shampoo 320ml\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eNeutralise unwanted brassiness and revive your blonde with \u003cstrong\u003eKOBO Yellow Out Pure Violet Shampoo 320ml\u003c\/strong\u003e, a salon‑grade toning shampoo designed to keep blonde, grey, and highlighted hair looking fresh, bright, and beautifully cool‑toned. Formulated with \u003cstrong\u003eintense violet pigments\u003c\/strong\u003e, this shampoo counteracts yellow and warm undertones, restoring clarity and vibrancy to your colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for maintaining salon results at home, KOBO Yellow Out gently cleanses while depositing tone‑correcting pigments that instantly brighten dull or brassy hair. Its nourishing formula helps maintain softness, shine, and manageability, making it ideal for regular use without drying or damaging the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhether you’re a platinum blonde, ash brunette, silver fox, or balayage lover, this shampoo is your go‑to solution for keeping your colour crisp, cool, and luminous.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePure Violet Pigments\u003c\/strong\u003e to neutralise yellow and brassy tones\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBrightening formula\u003c\/strong\u003e for blonde, grey, silver, and highlighted hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eGentle cleansing\u003c\/strong\u003e without stripping moisture\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eEnhances shine and softness\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSalon‑quality toning at home\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSuitable for regular use\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e320ml professional bottle\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eBest Suited For\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHair Types:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFine, medium, thick\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eStraight, wavy, curly\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eNatural, colour‑treated, or chemically lightened\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBlonde hair (platinum, ash, beige, icy)\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eGrey or silver hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHighlighted or balayage hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBrunettes wanting to reduce warm tones\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAnyone experiencing brassiness or yellowing\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eNeutralises brassiness\u003c\/strong\u003e for cooler, cleaner tones\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eRestores brightness\u003c\/strong\u003e to dull blonde or grey hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eImproves softness and shine\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHelps maintain salon colour\u003c\/strong\u003e between appointments\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eReduces yellowing\u003c\/strong\u003e caused by heat, minerals, or environmental exposure\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLeaves hair feeling fresh and revitalised\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose KOBO Yellow Out Pure Violet Shampoo?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThis shampoo is designed for anyone who wants to maintain \u003cstrong\u003ecool, vibrant, salon‑fresh colour\u003c\/strong\u003e without constant toning appointments. Its pure violet pigments work instantly to counteract yellow tones, while the gentle formula keeps hair soft, hydrated, and manageable. It’s the perfect balance of \u003cstrong\u003eeffective toning\u003c\/strong\u003e and \u003cstrong\u003enourishing care\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eApply to wet hair and massage into a rich lather.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLeave on for \u003cstrong\u003e1–5 minutes\u003c\/strong\u003e depending on desired toning strength.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRinse thoroughly.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFollow with a hydrating conditioner or mask.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eUse \u003cstrong\u003e1–3 times per week\u003c\/strong\u003e or as needed to maintain tone.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePro Tip:\u003c\/strong\u003e For stronger toning, leave on longer. For subtle maintenance, mix with your regular shampoo.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e(General ingredient categories — adjust if you have the exact list)\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eViolet pigments\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eGentle cleansing agents\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eConditioning polymers\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHydrating agents\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFragrance\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eThis formula is designed to tone effectively while keeping hair soft and manageable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eAvailable at Kess Hair \u0026amp; Beauty Online\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eKOBO Yellow Out Pure Violet Shampoo 320ml\u003c\/strong\u003e is available now at \u003ca href=\"kess.co.nz\"\u003e\u003cstrong\u003eKess Hair \u0026amp; Beauty Online Store\u003c\/strong\u003e\u003c\/a\u003e, New Zealand’s trusted destination for \u003cstrong\u003epremium haircare and salon‑quality colour maintenance products\u003c\/strong\u003e. Enjoy \u003cstrong\u003efast shipping, secure checkout, and authentic KOBO products\u003c\/strong\u003e. Stock is limited—refresh your blonde today.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eTop 10 Frequently Asked Questions\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3\u003e1. \u003cstrong\u003eWill this shampoo remove all yellow tones?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIt significantly reduces yellow and brassy tones, especially with regular use.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e2. \u003cstrong\u003eCan I use it on natural grey hair?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it brightens grey and silver hair beautifully.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e3. \u003cstrong\u003eHow often should I use it?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e1–3 times per week depending on your toning needs.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e4. \u003cstrong\u003eWill it dry out my hair?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIt is gentle, but follow with conditioner for best results.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e5. \u003cstrong\u003eCan brunettes use it?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it helps reduce warm tones in highlighted or balayage brunettes.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e6. \u003cstrong\u003eCan it turn my hair purple?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIf left on too long, slight purple staining may occur but washes out easily.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e7. \u003cstrong\u003eIs it safe for damaged or bleached hair?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it is formulated for colour‑treated and lightened hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e8. \u003cstrong\u003eDoes it work on curly hair?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it tones all hair textures.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e9. \u003cstrong\u003eCan I use it with keratin or smoothing treatments?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it is safe for chemically treated hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e10. \u003cstrong\u003eIs it suitable for daily use?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIt’s best used a few times per week to avoid over‑toning.\u003c\/span\u003e\u003c\/p\u003e","brand":"KOBO Professional","offers":[{"title":"Default Title","offer_id":46684690972834,"sku":"KBP0003","price":24.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/2019\/8306\/files\/Violet_shampoo.webp?v=1781047632","url":"https:\/\/edgehair.co.nz\/products\/kobo-yellow-out-shampoo-320ml","provider":"Edge Cut, Colour, and Beauty","version":"1.0","type":"link"}