{"product_id":"kobo-yellow-out-shampoo-750ml","title":"KOBO Yellow Out Shampoo 750ml","description":"\u003ch2\u003e\u003cstrong\u003eKOBO Yellow Out Pure Violet Shampoo 750ml\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eKeep your blonde, grey, or highlighted hair looking bright, cool‑toned, and salon‑fresh with \u003cstrong\u003eKOBO Yellow Out Pure Violet Shampoo 750ml\u003c\/strong\u003e. Formulated with \u003cstrong\u003eintense pure violet pigments\u003c\/strong\u003e, this professional toning shampoo neutralises unwanted yellow and brassy tones, restoring clarity and brightness to your colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDesigned for both salon and at‑home use, this shampoo gently cleanses while depositing violet pigments that instantly refresh blonde, silver, and highlighted hair. The nourishing formula helps maintain softness, shine, and manageability—making it ideal for regular toning without drying or damaging the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe large \u003cstrong\u003e750ml bottle\u003c\/strong\u003e offers exceptional value, perfect for families, frequent toners, and salon backbars.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePure violet pigments\u003c\/strong\u003e to counteract yellow and brassy tones\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBrightening formula\u003c\/strong\u003e for blonde, grey, silver, and highlighted hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eGentle cleansing\u003c\/strong\u003e suitable for regular use\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eEnhances shine and softness\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSalon‑quality toning at home\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLarge 750ml professional size\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSuitable for all hair textures\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eBest Suited For\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHair Types:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFine, medium, thick\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eStraight, wavy, curly, coily\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eNatural, colour‑treated, or chemically lightened\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003ePlatinum, ash, beige, or icy blondes\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eGrey or silver hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHighlighted or balayage hair\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBrunettes wanting to reduce warm tones\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAnyone experiencing brassiness or yellowing\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eNeutralises brassiness\u003c\/strong\u003e for cooler, cleaner tones\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBrightens blonde and grey hair\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eRestores vibrancy\u003c\/strong\u003e between salon appointments\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLeaves hair soft, shiny, and refreshed\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHelps reduce yellowing\u003c\/strong\u003e caused by heat, minerals, or environmental exposure\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSuitable for frequent toning\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose KOBO Yellow Out Pure Violet Shampoo?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThis shampoo is perfect for anyone who wants to maintain \u003cstrong\u003ecool, bright, salon‑fresh colour\u003c\/strong\u003e without constant toning treatments. Its pure violet pigments work instantly to counteract yellow tones, while the gentle formula keeps hair hydrated and manageable. The 750ml size ensures long‑lasting toning support and excellent value.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eApply to wet hair and massage into a rich lather.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLeave on for \u003cstrong\u003e1–5 minutes\u003c\/strong\u003e depending on desired toning intensity.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRinse thoroughly.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFollow with a hydrating conditioner or mask.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eUse \u003cstrong\u003e1–3 times per week\u003c\/strong\u003e or as needed to maintain tone.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePro Tip:\u003c\/strong\u003e For stronger toning, leave on longer. For subtle maintenance, mix with your regular shampoo.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e(General ingredient categories — adjust if you have the exact list)\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eViolet pigments\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eGentle cleansing agents\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eConditioning polymers\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHydrating ingredients\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFragrance\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eDesigned to tone effectively while keeping hair soft and manageable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eAvailable at Kess Hair \u0026amp; Beauty Online\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eKOBO Yellow Out Pure Violet Shampoo 750ml\u003c\/strong\u003e is available now at \u003ca href=\"kess.co.nz\"\u003e\u003cstrong\u003eKess Hair \u0026amp; Beauty Online Store\u003c\/strong\u003e\u003c\/a\u003e, New Zealand’s trusted destination for \u003cstrong\u003epremium haircare and colour‑maintenance essentials\u003c\/strong\u003e. Enjoy \u003cstrong\u003efast shipping, secure checkout, and authentic KOBO products\u003c\/strong\u003e. Stock is limited—refresh your blonde or grey today.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eTop 10 Frequently Asked Questions\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3\u003e1. Does this shampoo remove all yellow tones?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIt significantly reduces yellow and brassy tones, especially with regular use.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e2. Can I use it on natural grey hair?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it brightens and refreshes grey and silver hair beautifully.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e3. How often should I use it?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e1–3 times per week depending on your toning needs.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e4. Will it dry out my hair?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIt is gentle, but pairing with a conditioner is recommended.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e5. Can brunettes use it?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it helps reduce warm tones in highlighted or balayage brunettes.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e6. Can it turn my hair purple?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIf left on too long, slight purple staining may occur but washes out easily.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e7. Is it safe for bleached or damaged hair?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it is formulated for colour‑treated and lightened hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e8. Does it work on curly hair?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it tones all hair textures.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e9. Can I use it with keratin or smoothing treatments?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it is safe for chemically treated hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e10. Is it suitable for daily use?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIt’s best used a few times per week to avoid over‑toning.\u003c\/span\u003e\u003c\/p\u003e","brand":"KOBO Professional","offers":[{"title":"Default Title","offer_id":46684727574690,"sku":"KBP0004","price":29.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/2019\/8306\/files\/Screenshot_280.png?v=1773834741","url":"https:\/\/edgehair.co.nz\/products\/kobo-yellow-out-shampoo-750ml","provider":"Edge Cut, Colour, and Beauty","version":"1.0","type":"link"}