{"product_id":"loreal-professionnel-keratin-alpha-sleek-smooth-transformer-treatment-200ml","title":"L'Oréal Professionnel Keratin Alpha Sleek Smooth Transformer Treatment 200ml","description":"\u003cp data-start=\"183\" data-end=\"607\" class=\"PDq2pG_selectionAnchorContainer\"\u003eL'Oréal Professionnel Keratin Alpha Sleek Smooth Transformer Treatment 200ml is a professional progressive smoothing treatment designed to deliver long-lasting smoothness, frizz control and enhanced shine for all hair types. Powered by \u003cstrong data-start=\"419\" data-end=\"443\"\u003eKeratin Alpha Shaper\u003c\/strong\u003e and \u003cstrong data-start=\"448\" data-end=\"469\"\u003eAmino Acid Chains\u003c\/strong\u003e, it works deep within the hair fibre to reshape and smooth the hair while preserving its integrity. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"609\" data-end=\"1081\"\u003eUsed once a week as part of the complete Keratin Alpha Sleek routine, this advanced treatment helps provide \u003cstrong data-start=\"717\" data-end=\"779\"\u003eup to 2 weeks of smooth, frizz- and volume-controlled hair\u003c\/strong\u003e, \u003cstrong data-start=\"781\" data-end=\"804\"\u003e5x smoother results\u003c\/strong\u003e, \u003cstrong data-start=\"806\" data-end=\"823\"\u003e2x less frizz\u003c\/strong\u003e, \u003cstrong data-start=\"825\" data-end=\"851\"\u003e77% more instant shine\u003c\/strong\u003e, and styling in \u003cstrong data-start=\"868\" data-end=\"885\"\u003ehalf the time\u003c\/strong\u003e after continued use. The heat-activated formula is suitable for natural, coloured and chemically treated hair, leaving it silky, glossy and easier to manage. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003chr data-start=\"1083\" data-end=\"1086\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"1088\" data-end=\"1103\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-start=\"1105\" data-end=\"1696\"\u003e\n\u003cli data-section-id=\"1g44phe\" data-start=\"1105\" data-end=\"1151\"\u003eProfessional progressive smoothing treatment\u003c\/li\u003e\n\u003cli data-section-id=\"1pqv11k\" data-start=\"1152\" data-end=\"1212\"\u003eFormulated with Keratin Alpha Shaper and Amino Acid Chains\u003c\/li\u003e\n\u003cli data-section-id=\"1sfo44q\" data-start=\"1213\" data-end=\"1286\"\u003eProvides up to \u003cstrong data-start=\"1230\" data-end=\"1286\"\u003e2 weeks of smooth, frizz- and volume-controlled hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"2s2nsx\" data-start=\"1287\" data-end=\"1340\"\u003eDelivers \u003cstrong data-start=\"1298\" data-end=\"1318\"\u003e5x smoother hair\u003c\/strong\u003e and \u003cstrong data-start=\"1323\" data-end=\"1340\"\u003e2x less frizz\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1djiimf\" data-start=\"1341\" data-end=\"1372\"\u003eBoosts shine by up to \u003cstrong data-start=\"1365\" data-end=\"1372\"\u003e77%\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1u7whk0\" data-start=\"1373\" data-end=\"1418\"\u003eReduces daily styling time by up to \u003cstrong data-start=\"1411\" data-end=\"1418\"\u003e50%\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ytx06b\" data-start=\"1419\" data-end=\"1461\"\u003ePreserves hair integrity while smoothing\u003c\/li\u003e\n\u003cli data-section-id=\"1cf8d0n\" data-start=\"1462\" data-end=\"1513\"\u003eHeat-activated technology for optimal performance\u003c\/li\u003e\n\u003cli data-section-id=\"mp5ms9\" data-start=\"1514\" data-end=\"1591\"\u003eSuitable for all hair types, including coloured and chemically treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"ndus9l\" data-start=\"1592\" data-end=\"1696\"\u003eBest used once weekly as part of the Keratin Alpha Sleek routine \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1698\" data-end=\"1701\"\u003e\n\u003ch2 data-section-id=\"peqbl9\" data-start=\"1703\" data-end=\"1716\"\u003eHow to Use\u003c\/h2\u003e\n\u003col data-start=\"1718\" data-end=\"2360\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\n\u003cli data-section-id=\"ujp57v\" data-start=\"1718\" data-end=\"1788\"\u003eShampoo with \u003cstrong data-start=\"1734\" data-end=\"1787\"\u003eL'Oréal Professionnel Keratin Alpha Sleek Shampoo\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-section-id=\"1xzrp3q\" data-start=\"1789\" data-end=\"1825\"\u003eShake the bottle well before use.\u003c\/li\u003e\n\u003cli data-section-id=\"144abl1\" data-start=\"1826\" data-end=\"1911\"\u003eSection the hair into two parts and apply evenly through the mid-lengths and ends.\u003c\/li\u003e\n\u003cli data-section-id=\"d6r0n9\" data-start=\"1912\" data-end=\"1984\"\u003eUse approximately \u003cstrong data-start=\"1933\" data-end=\"1943\"\u003e30–50g\u003c\/strong\u003e, depending on hair length and thickness.\u003c\/li\u003e\n\u003cli data-section-id=\"1adq88q\" data-start=\"1985\" data-end=\"2019\"\u003eLeave on for \u003cstrong data-start=\"2001\" data-end=\"2018\"\u003e10–15 minutes\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-section-id=\"ce7bw1\" data-start=\"2020\" data-end=\"2040\"\u003eRinse thoroughly.\u003c\/li\u003e\n\u003cli data-section-id=\"us7s73\" data-start=\"2041\" data-end=\"2120\"\u003eBlow-dry completely or use a flat iron to activate the smoothing technology.\u003c\/li\u003e\n\u003cli data-section-id=\"25mvhh\" data-start=\"2121\" data-end=\"2228\"\u003eFinish with \u003cstrong data-start=\"2136\" data-end=\"2178\"\u003eKeratin Alpha Sleek Mirror Sleek Serum\u003c\/strong\u003e for maximum shine and long-lasting frizz control.\u003c\/li\u003e\n\u003cli data-section-id=\"1h5ivb\" data-start=\"2229\" data-end=\"2360\" data-is-last-node=\"\"\u003eUse \u003cstrong data-start=\"2236\" data-end=\"2251\"\u003eonce a week\u003c\/strong\u003e, alternating with the \u003cstrong data-start=\"2274\" data-end=\"2302\"\u003eKeratin Alpha Sleek Mask\u003c\/strong\u003e on other wash days.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":47468155044002,"sku":null,"price":66.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/2019\/8306\/files\/LP-KAS-PDP-SMOOTHTRANSFORMER_2__jpg.jpg?v=1784863297","url":"https:\/\/edgehair.co.nz\/products\/loreal-professionnel-keratin-alpha-sleek-smooth-transformer-treatment-200ml","provider":"Edge Cut, Colour, and Beauty","version":"1.0","type":"link"}