{"product_id":"loreal-professionnel-serie-expert-blow-dry-fluidifier-thermo-reactive-agent-10-in-1-professional-cream-150ml","title":"L'Oreal Professionnel Serie Expert Blow-Dry Fluidifier Thermo Reactive Agent 10-in-1 Professional Cream 150ml","description":"\u003ch2\u003e\u003cstrong\u003eL'Oréal Professionnel Serie Expert Blow-Dry Fluidifier Thermo‑Reactive 10‑in‑1 Professional Cream 150ml\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eL'Oréal Professionnel Serie Expert Blow Dry Fluidifier 10‑in‑1 Professional Cream 150ml\u003c\/strong\u003e is a multi‑benefit, thermo‑reactive styling cream designed to elevate your blow‑dry routine with professional‑grade results. Infused with \u003cstrong\u003eThermo‑Reactive Technology\u003c\/strong\u003e, this cream activates with heat to smooth, protect, and perfect the hair while delivering long‑lasting style memory.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis lightweight yet powerful formula offers \u003cstrong\u003e10 essential benefits\u003c\/strong\u003e in one product—making it the ultimate all‑in‑one blow‑dry companion. From heat protection to frizz control, softness, shine, and shape retention, this cream ensures your hair stays beautifully styled, polished, and protected.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e10‑in‑1 multi‑benefit blow‑dry cream\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eThermo‑Reactive Technology for long‑lasting style memory\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eProvides heat protection up to 230°C\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSmooths and controls frizz\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEnhances shine and softness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eImproves manageability and detangling\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAdds shape retention and anti‑humidity protection\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight, non‑greasy formula\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eProfessional 150ml size\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eBest Suited For\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHair Types:\u003c\/strong\u003e All Hair Types — Straight, Wavy, Curly, Coily Especially beneficial for: Frizzy, Unruly, Dry, Thick, or Hard‑to‑Style Hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBlow‑drying and heat styling\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSmoothing and frizz control\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLong‑lasting shape and style memory\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eProtecting hair from heat and humidity\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAchieving salon‑quality finishes at home\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003e10 Benefits in One\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHeat protection up to 230°C\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFrizz control\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHumidity resistance\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSmoothness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eShine enhancement\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoftness\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDetangling\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eManageability\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eShape retention\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight conditioning\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose Blow Dry Fluidifier?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThis cream is perfect for anyone who wants smoother, shinier, longer‑lasting blow‑dries without using multiple products. Its thermo‑reactive formula activates with heat to lock in shape and protect hair from damage, making it a must‑have for achieving sleek, polished, salon‑worthy results at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eApply to clean, towel‑dried hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eUse 1–3 pumps depending on hair length and thickness.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDistribute evenly through mid‑lengths and ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBlow‑dry and style as desired.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eReapply a small amount to dry hair for added smoothness and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePro Tip:\u003c\/strong\u003e Use with a round brush during blow‑drying for maximum volume and smoothness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eKey ingredients include:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eThermo‑Reactive Agents\u003c\/strong\u003e – activate with heat for long‑lasting style memory\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eConditioning Polymers\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoftening Emollients\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eShine‑Enhancing Agents\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFragrance\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eFormulated to protect, smooth, and perfect hair during heat styling.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eAvailable at Kess Hair \u0026amp; Beauty Online\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eL'Oréal Professionnel Serie Expert Blow Dry Fluidifier Thermo‑Reactive 10‑in‑1 Professional Cream 150ml\u003c\/strong\u003e is available now at \u003ca href=\"kess.co.nz\"\u003e\u003cstrong\u003eKess Hair \u0026amp; Beauty Online Store\u003c\/strong\u003e\u003c\/a\u003e, New Zealand’s trusted destination for premium salon haircare and styling essentials. Enjoy fast shipping, secure checkout, and authentic L'Oréal Professionnel products. Stock is limited—upgrade your blow‑dry routine today.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cstrong\u003eTop 10 Frequently Asked Questions\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3\u003e1. Is this cream suitable for all hair types?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it works on straight, wavy, curly, and coily hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e2. Does it protect against heat?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it provides heat protection up to 230°C.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e3. Can I use it on dry hair?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — apply a small amount to dry hair for added smoothness and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e4. Will it weigh down fine hair?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eNo — the formula is lightweight and non‑greasy.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e5. Does it help with frizz?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eAbsolutely — it provides strong frizz and humidity control.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e6. Can men use this product?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it is suitable for all genders.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e7. Does it leave residue?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eNo — it absorbs well and leaves hair soft and polished.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e8. Can I use it with other styling products?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it layers well with serums, oils, and sprays.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e9. Does it work without heat?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eIt works best with heat, as the formula is thermo‑reactive.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e10. Is it safe for colour‑treated hair?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eYes — it protects and enhances all hair types, including coloured hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46698057597090,"sku":null,"price":32.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/2019\/8306\/files\/L_Oreal-Professionnel-Blow-Dry-Fluidifier-150ml_1.webp?v=1774289846","url":"https:\/\/edgehair.co.nz\/products\/loreal-professionnel-serie-expert-blow-dry-fluidifier-thermo-reactive-agent-10-in-1-professional-cream-150ml","provider":"Edge Cut, Colour, and Beauty","version":"1.0","type":"link"}