{"product_id":"matrix-so-silver-purple-shampoo-for-blondes-1000ml","title":"Matrix So Silver Purple Shampoo for Blondes 1000ml","description":"\u003ch2\u003e\u003cspan\u003e\u003cstrong\u003eMatrix So Silver Purple Shampoo for Blondes 1000ml\u003c\/strong\u003e \u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eMatrix So Silver Purple Shampoo for Blondes (1000ml)\u003c\/strong\u003e is a professional salon-quality toning shampoo designed to neutralize unwanted brassy and yellow tones in blonde, platinum, silver, and grey hair. Its violet pigments refresh cool tones, enhance brightness, and leave hair looking vibrant and polished. Perfect for large-size use, this shampoo is ideal for salons or individuals who want to maintain salon-fresh blonde and silver shades at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePurple pigment formula\u003c\/strong\u003e: Neutralizes brassy and yellow undertones.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eEnhances cool tones\u003c\/strong\u003e: Brightens blonde, silver, and grey hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProfessional size (1000ml)\u003c\/strong\u003e: Great value for long-term use.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eGentle cleansing\u003c\/strong\u003e: Removes impurities without stripping moisture.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eColor-safe\u003c\/strong\u003e: Suitable for chemically treated and highlighted hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSalon-quality results\u003c\/strong\u003e: Keeps blonde and silver shades vibrant.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCruelty-free\u003c\/strong\u003e: Not tested on animals.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eBest Suited For\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHair types\u003c\/strong\u003e: Blonde, platinum, silver, or grey hair (natural or color-treated).\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eScalp types\u003c\/strong\u003e: Suitable for normal to dry scalps.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSkin types\u003c\/strong\u003e: Safe for all skin types, including sensitive.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLifestyle\u003c\/strong\u003e: Perfect for those who color their hair regularly or want to maintain cool tones.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eApply to wet hair and massage into scalp and lengths.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eWork into a rich lather.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLeave on for \u003cstrong\u003e3–5 minutes\u003c\/strong\u003e to allow pigments to tone.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRinse thoroughly with lukewarm water.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eUse 1–2 times per week or as needed to maintain cool tones.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFollow with Matrix conditioner for best results.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eNeutralizes brassiness and yellow tones.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBrightens blonde, silver, and grey hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRestores vibrancy and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eGentle cleansing without stripping moisture.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eProvides salon-quality toning at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eIngredients \/ Materials\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eViolet pigments\u003c\/strong\u003e: Tone and neutralize unwanted warm undertones.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eGentle surfactants\u003c\/strong\u003e: Cleanse without harshness.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eConditioning agents\u003c\/strong\u003e: Smooth and soften hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eColor-safe formula\u003c\/strong\u003e: Gentle for chemically treated hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eAvailability at Kess Hair \u0026amp; Beauty Online Store\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eMatrix So Silver Purple Shampoo for Blondes 1000ml\u003c\/strong\u003e is available now at \u003ca href=\"kess.co.nz\"\u003e\u003cstrong\u003eKess Hair \u0026amp; Beauty Online Store\u003c\/strong\u003e\u003c\/a\u003e. This toning shampoo is a must-have for blondes, silvers, and greys who want to maintain vibrant, cool-toned hair. Stock is limited, so secure yours today to enjoy salon-quality results at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eTop 10 FAQs\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs this shampoo suitable for natural blonde hair?\u003c\/strong\u003e Yes, it works on both natural and color-treated blonde hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan I use it on grey or silver hair?\u003c\/strong\u003e Yes, it enhances brightness and neutralizes yellow tones in grey and silver hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHow often should I use it?\u003c\/strong\u003e 1–2 times per week or as needed to maintain cool tones.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it stain hair purple?\u003c\/strong\u003e No, when used as directed it tones without staining.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it safe for sensitive scalps?\u003c\/strong\u003e Yes, it’s formulated to be gentle and nourishing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan I use it daily?\u003c\/strong\u003e It’s best used 1–2 times per week to avoid over-toning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it work on highlighted hair?\u003c\/strong\u003e Yes, it’s perfect for maintaining cool highlights.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it cruelty-free?\u003c\/strong\u003e Yes, Matrix products are not tested on animals.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs the 1000ml size suitable for home use?\u003c\/strong\u003e Yes, it’s perfect for long-term use and offers great value.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWill it restore shine to dull blonde hair?\u003c\/strong\u003e Yes, it improves shine, softness, and overall vibrancy.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":46928955965602,"sku":null,"price":86.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/2019\/8306\/files\/images_6.jpg?v=1776061944","url":"https:\/\/edgehair.co.nz\/products\/matrix-so-silver-purple-shampoo-for-blondes-1000ml","provider":"Edge Cut, Colour, and Beauty","version":"1.0","type":"link"}