{"product_id":"pureology-smooth-gloss-shampoo-250ml","title":"Pureology Smooth Gloss Shampoo 266ml","description":"\u003cp data-start=\"155\" data-end=\"534\" class=\"PDq2pG_selectionAnchorContainer\"\u003ePureology Smooth Gloss Shampoo 266ml is a luxurious sulfate-free shampoo that gently cleanses while helping to smooth frizz, enhance shine and protect colour-treated hair. Powered by Pureology's exclusive Antifade Complex®, this professional formula helps preserve colour vibrancy while leaving hair feeling soft, silky and easier to manage. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"536\" data-end=\"941\"\u003eWhen used as part of the Pureology Smooth Gloss system, it helps deliver up to \u003cstrong data-start=\"615\" data-end=\"644\"\u003e72 hours of frizz control\u003c\/strong\u003e, \u003cstrong data-start=\"646\" data-end=\"669\"\u003e8x smoother strands\u003c\/strong\u003e, \u003cstrong data-start=\"671\" data-end=\"693\"\u003e50% glossier shine\u003c\/strong\u003e, and humidity protection for a sleek, glass-like finish. The concentrated formula creates a rich lather that cleanses without stripping moisture or colour, making it ideal for frizz-prone, colour-treated hair. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003chr data-start=\"943\" data-end=\"946\"\u003e\n\u003ch2 data-section-id=\"1ma7m6t\" data-start=\"948\" data-end=\"963\"\u003eKey Features\u003c\/h2\u003e\n\u003cul data-start=\"965\" data-end=\"1513\"\u003e\n\u003cli data-section-id=\"dmptva\" data-start=\"965\" data-end=\"1028\"\u003eSulfate-free formula gently cleanses without stripping colour\u003c\/li\u003e\n\u003cli data-section-id=\"l6x84x\" data-start=\"1029\" data-end=\"1115\"\u003eHelps control frizz for up to 72 hours when used as the complete Smooth Gloss system\u003c\/li\u003e\n\u003cli data-section-id=\"1whaltz\" data-start=\"1116\" data-end=\"1149\"\u003eDelivers up to 8x smoother hair\u003c\/li\u003e\n\u003cli data-section-id=\"19wl2s5\" data-start=\"1150\" data-end=\"1185\"\u003eProvides up to 50% glossier shine\u003c\/li\u003e\n\u003cli data-section-id=\"1jzbr6u\" data-start=\"1186\" data-end=\"1243\"\u003eProtects against humidity for longer-lasting smoothness\u003c\/li\u003e\n\u003cli data-section-id=\"1pss8g0\" data-start=\"1244\" data-end=\"1326\"\u003eFeatures Pureology's exclusive Antifade Complex® to help maintain vibrant colour\u003c\/li\u003e\n\u003cli data-section-id=\"1yatorr\" data-start=\"1327\" data-end=\"1373\"\u003eLeaves hair soft, smooth and more manageable\u003c\/li\u003e\n\u003cli data-section-id=\"9jfk48\" data-start=\"1374\" data-end=\"1421\"\u003eSuitable for frizz-prone, colour-treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"ggzo3h\" data-start=\"1422\" data-end=\"1437\"\u003eVegan formula\u003c\/li\u003e\n\u003cli data-section-id=\"bwf4w6\" data-start=\"1438\" data-end=\"1513\"\u003eProfessional salon-quality haircare \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1515\" data-end=\"1518\"\u003e\n\u003ch2 data-section-id=\"peqbl9\" data-start=\"1520\" data-end=\"1533\"\u003eHow to Use\u003c\/h2\u003e\n\u003col data-start=\"1535\" data-end=\"1844\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\n\u003cli data-section-id=\"xs5elr\" data-start=\"1535\" data-end=\"1556\"\u003eApply to wet hair.\u003c\/li\u003e\n\u003cli data-section-id=\"jq9kf0\" data-start=\"1557\" data-end=\"1625\"\u003eMassage gently into the scalp and hair until a rich lather forms.\u003c\/li\u003e\n\u003cli data-section-id=\"16pzro4\" data-start=\"1626\" data-end=\"1646\"\u003eRinse thoroughly.\u003c\/li\u003e\n\u003cli data-section-id=\"18akz28\" data-start=\"1647\" data-end=\"1669\"\u003eRepeat if required.\u003c\/li\u003e\n\u003cli data-section-id=\"dlq3p2\" data-start=\"1670\" data-end=\"1844\" data-is-last-node=\"\"\u003eFollow with \u003cstrong data-start=\"1685\" data-end=\"1723\"\u003ePureology Smooth Gloss Conditioner\u003c\/strong\u003e and other Smooth Gloss treatments for optimal frizz control, smoothness and shine.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":47468125913250,"sku":null,"price":58.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/2019\/8306\/files\/Pureology-Smooth-Gloss-Shampoo-266ml_1.webp?v=1784861538","url":"https:\/\/edgehair.co.nz\/products\/pureology-smooth-gloss-shampoo-250ml","provider":"Edge Cut, Colour, and Beauty","version":"1.0","type":"link"}