Frizzy hair is deeply hydrated, leaving hair silky-smooth and feeling luxurious. Fruit and Seed Oil add softness and shine, taming unmanageable hair by intensely moisturising to smooth frizz. Experience the...

Fly-aways are a thing of the past with 12 Reasons Marula Oil hair care! Experience the transformational ability of 12 Reasons. Cleanse, detangle, colour protection, rich nourishment, anti-frizz, eliminate product...

12 Reasons – Hydrate & Protect Keratin Mask 50ml 12 Reasons Hydrate & Protect Keratin Mask is a restorative treatment enriched with keratin protein to strengthen, smooth, and protect hair....

12 Reasons – Moisture & Smoothness Argan Oil Mask 50ml 12 Reasons Moisture & Smoothness Argan Oil Mask is a rich, restorative treatment infused with antioxidant‑packed argan oil. Designed to...

12 Reasons – Smooth & Shine Marula Oil Mask 50ml 12 Reasons Smooth & Shine Marula Oil Mask is a deeply nourishing treatment enriched with antioxidant‑rich marula oil. Designed to...

12 Reasons – Keratin Travel Pack The 12 Reasons Keratin Travel Pack includes three essential products to strengthen, smooth, and protect your hair wherever you go: Keratin Shampoo (100ml) –...

12 Reasons – Argan Oil Travel Pack The 12 Reasons Argan Oil Travel Pack includes three essential products to keep your hair nourished, protected, and beautifully styled wherever you go:...

12 Reasons – Marula Oil Travel Pack The 12 Reasons Marula Oil Travel Pack includes three essential products to keep your hair nourished, protected, and beautifully styled wherever you go:...

12 Reasons – The Absolute Texturiser 145ml 12 Reasons The Absolute Texturiser is a lightweight styling spray designed to add effortless texture, volume, and definition to hair. Perfect for creating...

12 Reasons – The Absolute Volumizing Powder 12g 12 Reasons The Absolute Volumizing Powder is a lightweight styling powder that delivers instant lift, texture, and fullness to hair. Perfect for...

12 Reasons – The Absolute Curl Amplifier 236ml 12 Reasons The Absolute Curl Amplifier is a curl‑defining cream designed to enhance natural curls and waves while reducing frizz. Enriched with...

12 Reasons – The Absolute Leave In Conditioning Spray 300ml 12 Reasons The Absolute Leave In Conditioning Spray is a lightweight, multi‑benefit conditioning spray designed to detangle, hydrate, and protect...

12 Reasons – The Absolute Texture Powder Dark Brown 12g 12 Reasons The Absolute Texture Powder Dark Brown is a lightweight styling powder designed to add instant volume, texture, and...

12 Reasons – The Absolute Texture Powder Black 12g 12 Reasons The Absolute Texture Powder Black is a lightweight styling powder that delivers instant volume, texture, and grip to hair....

12 Reasons – The Absolute Wax Stick 86g 12 Reasons The Absolute Wax Stick is a versatile styling product designed to deliver definition, control, and texture in one easy‑to‑use stick....

12 Reasons – The Absolute Illuminator Coat Spray with Marula Oil 300ml 12 Reasons The Absolute Illuminator Coat Spray is a professional hair finishing spray infused with Marula Oil to...

Formulated with Hydrolysed Keratin which is rich in Amino Acids to protect and fortify damaged hair. Macadamia Oil brings softness and shine back to dull and damaged hair. Hair is...

Richly nourishing Argan Oil deeply hydrates dull hair, while Coconut and Avocado Oils add extra moisture for smoothness and shine. Dry, unmanageable hair will be left smooth and protected from...

12 Reasons – The Absolute Curl Crème for Hair (300ml) Define, Nourish & Control Your Curls – The Ultimate Curl Companion Say hello to beautifully defined, frizz-free curls with the...

Gentle Marula Oil smooths and hydrates dry hair whilst Fruit and Seed Oil bring added shine and softness. Transform unmanageable frizz into smooth, luxuriously silky hair! Experience the transformational ability...

Transform unmanageable frizz into smooth, luxuriously silky hair! Experience the transformational ability of 12 Reasons. Cleanse, detangle, colour protection, rich nourishment, anti-frizz, eliminate product build up, deeply moisturise, add brilliant...

Add definition with a soft, natural look and feel. 12 Reasons Creative Styling Creme nourishes hair while controlling frizz and boosting volume, leaving hair styled to perfection. Hair is nurtured...

Moisturise, condition, volumise and eliminate frizz for sleek, natural looking curls and waves. 12 Reasons Creative Curl Creme provides nourishment for parched locks while amplifying curls and waves. Hair is...