The future of beauty? YouthLock Conditioner, the solution for mature hair that’s dry, brittle, and falling short these days. Delivering that telltale body, bounce, shine, and softness, this moisturizing caretaker...

This medium hold, alcohol-free styling gel adds control, volume and shine. For all hair types. Panthenol, a Vitamin B5 derivative and natural humectant, provides moisture, body and sheen. Your hair...

A fast-drying, ultra-fine mist aerosol hairspray with firm to ultra-firm hold. Opal Powder creates tremendous shine, and special silicones contribute to a smaller particle size for a non-sticky fixative. hair...

It's the Olympics of hair maneuvers. We're talking about that classic, flip-your-head-upside-down-for-a-volumizing-fluff drill. And we just made the move ten times better with the most exciting styling spray you'll ever...

A medium hold, flexible working and finishing aerosol hairspray. humidity-resistant formula works well in any climate. This medium hold aerosol, especially effective for your fine hair, sprays on dry for...

A medium hold, flexible working and finishing aerosol hairspray. humidity-resistant formula works well in any climate. This medium hold aerosol, especially effective for your fine hair, sprays on dry for...

DREAM BLOWOUTS DO COME TRUE Get the blowout of your dreams with New Joico Dream Blowout— our one-and-done blow-drying solution that saves major time, shields hair from thermal damage, protects...

You’ll know it’s radically different the second you shake the bottle: That’s when the stainless steel ball we’ve tucked inside (think paint-can genius) begins to work its magic, turning our...

Don’t let your fresh blowout or pristine flat-iron style go unprotected against rainy, humid weather. This light-hold humidity-buster works tirelessly, depositing an invisible, 24-hour shine-shield of frizz and static protection...

This Dry Shampoo instantly absorbs excess oil at the roots. Joico Weekend Hair Dry Shampoo not only extends your 'do for days but doubles the longevity of haircolor to keep...

Turn the volume up with Joico's Body Shake Texturising Finisher ideal for fine to medium hair.Achieve volume, body and fullness without a heavy, sticky finish. Aluminum Starch helps to make...

Meet your hair’s daily lust-have for gorgeous color vibrancy and swoon-worthy shine! With a brilliant formula that’s “just light” for fine strands, yet nourishing enough for thicker tresses, this go-to...

Imagine an instant, noticeable, stunning hit of vibrancy – the kind of punch that boosts the brilliance of haircolor. That’s what you get with Glow Beyond, the anti-faded serum that...

Dreaming of bigger and better hair? Here’s the hero that swoops in with body, bounce, and brilliant fullness, while saving you from the sticky, crunchy residue of typical volumizers. You’ll...

YouthLock Shampoo provides a prime opportunity to gently cleanse tired tresses, bringing back the joi of lush, lively, lustrous-looking hair. Here’s Why You’ll Love It Free of SLS/SLES Sulfates *...

The future of beauty? YouthLock Conditioner, the solution for mature hair that’s dry, brittle, and falling short these days. Delivering that telltale body, bounce, shine, and softness, this moisturizing caretaker...

milk_shake® k-respect smoothing conditioner is an anti-frizz conditioner for hair. The ideal conditioner to maintain the results obtained during the treatment in the salon for longer. Contains precious organic oils...

A pre-styling lotion for hair. It?s ideal to give hair greater body and texture. It protects from heat, reduces drying time, helps hairstyles last longer and prevents colour-fading. It contains...

Medium hold styling foam. Creates volume and shape, protecting the hair during blow-drying. Gives body and natural control with flexible hold. For all hair types.

milk_shake sensorial mint shampoo has a delicate SLS-free formula to hydrate and invigorate scalp and hair. Organic mint extract refreshes scalp and hair, and has a fresh mint leaf fragrance....

Paraben-free milk_shake sensorial mint conditioner has moisturizing, protective and invigorating properties. Leaves hair soft, vibrant, shiny and hydrated, without being weighed down. Organic mint extract refreshes and nourishes scalp and...

Milk Shake Styling Potion provides an immediate conditioning effect. It contains quinoa proteins to protect hair colour and prevent colour from fading, increasing manageability and adding shine to the hair....

A paraben-free revitalising leave-in conditioner for blonde, slightly dry hair.

Polishing spray for frizzy hair. Gives shine, eliminates static electricity and improves manageability. Formulated with date seed oil extract and Abyssinian oil, it gives smoothness and helps to maintain the...