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Pure Deluxe Pomade 85g
$39.50
Hold your style all day from root to tip, front to back with shine and control. Pure Deluxe Pomade is perfect for classic looks such as managing parts, slicking hair...
Pure Finest Volumising Powder 35ml
$42.50
Experience the transformative power of Pure Finest Volumising Powder, your ultimate solution for creating full-bodied, natural-looking texture with unparalleled styling flexibility. This vegan-friendly formula is sulfate-free, paraben-free, and gluten-free, offering...
Pure Forming Paste 85g
$39.50
PURE Forming Paste slips through the hair creating the perfect tousled look that is re-moldable. Create form and shape with increased definition and texture giving hair a fuller appearance. Forming Paste...
Pure Halo Spray 200g
$42.50
The PURE Halo Spray is a dry, lightweight texturising spray with a satin finish. It builds body and volume with a quick drying formula, that is easily removed without leaving...
Pure Matt Fibre 85g
$39.50
Boss your stubborn hair into place with PURE Matt Fibre. Fibre-like thread for texture and fullness. Suits shorter styles adding shape and pliable hold for all day long manageability with...
Pure Oomph Wax Spray 100g
$42.50
Pure Oomph Wax Spray enhances control and texture for all hair types with its innovative wax-dry formula. This high-performance finishing spray delivers a casual matte finish, offering both disheveled volume...
Pure Plumping Clay Spray 200g
$42.50
Pure Plumping Clay Spray is your go-to solution for creating effortlessly textured and shapely hairstyles. This versatile spray builds remarkable volume while ensuring your styles stay perfectly in place. Ideal...
Pure Sensual Curls 150ml
$42.50
Pure Sensual Curls is a transformative anti-frizz curl defining cream designed to deliver flawless, controlled curls. This powerful formula turns wavy frizz into satin-smooth curls, thanks to our exclusive Pure...
Pure Styling Cream 150ml
$42.50
Pure Styling Cream is a versatile, pliable cream designed to shape your hair with medium hold and a natural shine. Formulated with our exclusive Pure Complex™—certified 100% organic extracts—this styling cream...
Pure Styling Primer 200ml
$42.50
Pure Styling Primer serves as a protective base coat designed to prep your hair for styling, ensuring lasting volume and fullness. Infused with our exclusive Pure Complex™—a blend of 100% certified...
Pure Texture Paste 85g
$39.50
Create a texturised look with body and flexible movement. This ultra-lightweight formula adds fl exible control without weighing the hair down. Define the hair with texture, forming shape without frizz....
Pure Volumising Spray 200ml
$42.50
The PURE Volumising Spray creates anti-gravity all-over bodifying fullness in all hair types. Protects against UVA, UVB and UV damage from the sun. Lightweight body texture spray. Body building root lift,...
Pure Colour Optimising Beige Treatment 200ml
$38.50
Pure Colour Optimising Beige Treatment is ideal for blonde to very light blonde hair. Instant hair colour and its nourishing formula adds beige pigments to achieve a more light beige...
Pure Colour Optimising Rich Chocolate Treatment 200ml
$38.50
Pure Colour Optimising Rich Chocolate Treatment is ideal for medium brown to light brown hair. Instant hair colour and nourishing formula adds warmer brown pigments to achieve a warm brown tone. Conditions, repairs and...
Pure Colour Optimising Violet Blue Treatment 200ml
$38.50
Pure Colour Optimising Violet Blue Treatment is ideal to tone and remove warmth on all levels. Instant hair colour and nourishing formula adds violet pigment, reduces yellow/gold tones to achieve a...
PURE ORGANIC Colour Angel Conditioner 1LT
COLOUR FADE DEFENCE• Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.• Enriched with selective treatment oils to illuminate coloured hair and help fight...
PURE ORGANIC Colour Angel Shampoo 1LT
COLOUR FADE DEFENCE• Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.• Enriched with selective treatment oils to illuminate coloured hair and help fight...
PURE ORGANIC Precious Conditioner 1LT
REPLENISH. NURTURE. REPAIR.• Organic Mongongo Oil, Shea Butter and Argan Oil repair and replenish hair fatigued by natural elements, regular chemical treatments or frequent heat styling.• Enriched with selective treatment...
PURE ORGANIC Precious Shampoo 1LT
REPLENISH. NURTURE. REPAIR.• Organic Mongongo Oil, Shea Butter and Argan Oil repair and replenish hair fatigued by natural elements, regular chemical treatments or frequent heat styling.• Enriched with selective treatment...
PURE ORGANIC Goddess Conditioner 1LT
ULTRA SOFT HYDRATION THERAPY• Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.• Enriched with selective treatment...
PURE ORGANIC Forever Blonde Conditioner 1LT
NO YELLOW / GOLD BLONDES• Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.•...
PURE ORGANIC Forever Blonde Shampoo 1LT
NO YELLOW / GOLD BLONDES• Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.•...
PURE ORGANIC Fusion Complex Conditioner 1LT
This is a beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo and conditioner.• Organic Ginger Oil, Rosemary Oil and...
PURE ORGANIC Fusion Complex Bond Repair Treatment 1LT
• Prevents damage and repairs hair integrity from salon processes, adds shine and lustre to hair.• Leaves hair feeling smoother, softer to touch, more resilient and manageable.• Rebuilds chemically damaged...